Business


Business & Sociology

Often, I don’t know where to start when writing about what I do. My notebooks are filled with notes for the next post, the project reports I turn in are full of ideas and information that I’ve found and the desire to put things down in words is always there. […]


Trends and their impact: the final chapter in the trilogy. 2

And here is the final chapter in my personal trilogy on the practical application of trend analysis. A few months ago, I explained “how to ‘capture’ trends and give them a practical use”, looking at the example of combining trends in demographics and the health, food and technology sectors to […]